Best Early Prime Day TV Deals (October 2023)

Black Friday is almost synonymous with great deals on TVs. The original American shopping holiday has featured bargain televisions going back to the days of big-screen sets that weighed as much as a refrigerator. Amazon’s own shopping holidays are increasingly catching up. In July, Prime Day deals on TVs were plentiful, including screaming sales on sets from LG, Samsung, and Vizio. We expect similar sales for Prime Big Deals Days, Amazon’s new October event. Dates have not been announced, but Amazon has confirmed it will be in the first half of October.

Maybe it’s the start of the NFL season and fall TV schedule, but some of the current TV deals are actually on par with what we’ve seen on Prime Day. We will have the best Prime Day TV deals in October, tracking prices closely on top WIRED-recommended TVs, soundbars, and 4K streaming devices. In the meantime, here are a few current TV sales to keep an eye on.

Updated September 8, 2023: We’ve refreshed this piece in anticipation of Prime Big deals days in October.

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We’ve noted the deals that match the Prime Day price from earlier this summer. 

LG C2 OLED

Photograph: LG

If you don’t need a TV as large as the B2 on sale below, this 55-inch organic LED model from LG ticks all the boxes. It has perfect contrast and great colors, plus it can be used with the latest gaming systems at 120 frames per second. It even doubles as a truly excellent PC monitor. If you’re after a high-end screen to spice up your medium-size living room, this is a great call.

Samsung’s Neo QLED panels are some of the best and brightest I’ve ever seen, making them particularly well-suited to brighter viewing spaces. We have not tested this specific model, but there’s built-in Alexa to help you set timers and play Spotify when you’re not watching a movie. This one features mini-LED backlighting for near-perfect contrast and a center pedestal mount that lets you place it anywhere.

TCL Q6

Photograph: TCL

This TV is the best for most folks. The TCL Q6 has quantum dot technology and support for every major high-dynamic-range (HDR) format for gorgeous colors, plus a game mode that goes up to 120 frames per second. The only downside is that it comes with Google TV rather than Roku as its interface.

Samsung’s Neo QLED panels are some of the best screens for bright rooms, and this pedestal-mounted 75-incher fits perfectly on most TV stands. This model also features mini-LED backlighting, which means you’ll get even better contrast and color highlights, and it has Alexa onboard, which makes it easy to set timers and ask the weather.

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Author: showrunner