“Link in bio” is a commonly repeated phrase on social media, often encountered while scrolling through TikTok, half-reading Instagram captions, and listening to YouTube videos. The “bio” refers to the information on their profile, and the “link” typically takes you to a landing page filled with multiple hyperlinks. Tying together all of a creator’s social media profiles, the landing page frequently points users toward how to support that person, whether through Patreon, OnlyFans, or a digital tip jar.
One of the most popular options currently used by creators to make these mobile-optimized pages is Linktree. According to The Atlantic, Linktree claims to have more than 20 million active users in 2022. Alex Zaccaria, CEO and cofounder, announced in March that the company received a valuation of more than $1 billion dollars, although the startup’s journey has not been without its share of controversy.
The large assortment of premade templates to display your hyperlinks is impressive, and online audiences are accustomed to tapping on creator’s Linktree links. It’s a quality service, and various competitors are popping up that give you even more choices. We rounded up seven Linktree alternatives worth checking out to help you craft that perfect bio link.
Koji
One of Linktree’s most dynamic alternatives is Koji. The bio links created on Koji can be distinctively tailored to your aesthetic, feature social links right at the top, and the service connects with a miniature app store. Nudge supporters to send you money with the tip jar app, gamify your selfies with Rare, and promote your playlist power ranking Taylor Swift’s best songs with the Spotify embed. Get even more eyes on your favorite social media posts with embed options for TikTok, Twitch, YouTube, Instagram, Twitter, and Facebook.
You don’t need a subscription to use the service. Plan to use the apps for monetary transactions? Koji takes a cut, typically between 5 and 15 percent—an exemption is made for the tip jar app. The service offers social media buttons for Clubhouse, Facebook, Instagram, LinkedIn, Pinterest, Snapchat, TikTok, Twitch, Twitter, WhatsApp, and YouTube. To further entice you away from competitors, Koji lets you import some of your data from Linktree during the sign-up process.
Linkpop
Linkpop is a great choice for social media users who have a Shopify store and would like to boost sales. Launched in 2022 by Shopify, Linkpop lets decisive customers place an order on the landing page without navigating to another website. Small-business owners who rely on ecommerce want the purchasing experience to be as frictionless as possible, and Linkpop is a solid way to promote your products and social media channels on the same page.
This is not the best option for people who want a highly customizable design. The landing page is minimalist—you can adjust the font and background color. No subscription is needed, although Shopify does take a cut of the sales revenue. You don’t need to be stingy with the hyperlinks: up to 200 are allowed on Linkpop. The landing pages have social media buttons for Facebook, Instagram, Patreon, Pinterest, Snapchat, TikTok, Twitter, and YouTube.
Milkshake
If you are trying to create a simple landing page on your mobile device, the Milkshake app might be the pick for you. The user experience falls somewhere between Koji and Linkpop. There’s enough customization on Milkshake to make your page unique with a few tweaks on the templates, but the personalization choices do not feel overwhelming.
The service allows you to link to five sites on one page and has creation tools for making swipeable landing page cards. It is free to use, but you have to pay $3 a month to remove the Milkshake promotional card from the end of your page. Milkshake supports social buttons for Amazon, email, Facebook, Instagram, Pinterest, Snapchat, Spotify, Telegram, TikTok, Twitter, WhatsApp, and YouTube. I would recommend the app for creators who just want to get this part of the promotional process out of the way so they can go back to knitting custom Etsy sweaters or recording multihour podcasts.
AllMyLinks
AllMyLinks is one of the few bio link services that is upfront about its utility for adult performers; OnlyFans is included as one of the available social media buttons. This service is also ideal for people who are raising money or in need of donations. AllMyLinks supports the following payment services: Buy me a coffee, Cash App, GoFundMe, Ko-fi, PayPal, Patreon, Stripe, and Venmo. If you are into cryptocurrency, the service has options to promote your Bitcoin, Dogecoin, and Ethereum wallet addresses.
Another feature that sets AllMyLinks apart is the auto generated QR codes that can be customized, downloaded, and printed out. Anyone with a smartphone camera can scan the QR code and be redirected to your curated landing page. In addition to OnlyFans, AllMyLinks has the following social media buttons: Discord, Dropbox, Facebook, Instagram, LinkedIn, Pinterest, Snapchat, SoundCloud, Telegram, TikTok, Tumblr, Twitch, Twitter, WhatsApp, and YouTube.
Carrd
Every landing page created by the services on our list works on a desktop computer, but the design layout is almost always prioritized for mobile users. Some of the prefab templates on Carrd are free to use, and you can choose designs that are laid out with desktop users in mind, if that’s where your audience resides. The extensive options for social media icons on Carrd are too long to list here; they includes all the core sites you’ll likely need, as well as obscure ones.
Feedlink
As the name suggests, a landing page created on Feedlink features your social media feed, either from TikTok or Instagram. There are not as many use cases for Feedlink as other picks on this list, but the service is OK for social media creators who need a hyperlink showcasing their latest posts.
Shor
Creators who want all the bells and whistles on their landing page (RSS feeds, messenger buttons, analytics) and are willing to pay for it may be drawn to Shor, formerly known as Shorby. Subscription plans start at $15 a month, though it does give new users a free trial.
Shor claims that an unlimited number of links can be placed on landing pages created through its service. Your contact information can be quickly accessible, with messenger buttons for an email address, phone number, WhatsApp, Telegram, and other options. Hyperlinks, text blocks, and countdowns are simple to add to your page. In addition to the messenger options, Shor has social buttons for Facebook, Instagram, LinkedIn, Patreon, Pinterest, Snapchat, TikTok, Tumblr, Twitter, and YouTube.
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